We love it when a product smells good, as scents can be a big part of our skincare routine. However, not all fragrances are equally safe, and in reality, most are harmful to your skin. 

APoEM is a natural brand, and all of our products contain 100% natural extracts and essential oils that add the benefit of aromatherapy to the different formulas.

Some fragrances could be harming your skin.

Unlike redness-prone skin or sensitive skin types, most skin types may not show any warning signs when coming in contact with fragrances. However, these harmful perfume chemicals are most likely affecting your skin even when you don’t notice it. 

Staying away from suspicious products can save your skin from dryness, allergies, and long-term reactions. At APoEm, we follow strict regulations when choosing our natural fragrances, always testing them on subjects with decision capacity and sensitive skin.

How to choose the right fragrances?

It’s difficult to know which fragrances are safe and which aren’t. Most ingredient labels only read the word “perfume” or similar and do not list all of the components. It is not required by law to specify what comes inside your fragrance, so the ingredient list may not be helpful, but a good way to stay safe is to look for brands that are 100% natural.

As we know that natural ingredients contain allergens that can be sensitizing, our products contain fragrances in really low quantities that still offer the benefit of aromatherapy but aren’t harmful. 

To give our products a whole new meaning, we decided to take our fragrances further with aromatherapy, choosing ingredients that not only smell great, but that will also enhance your mood and cleanse your soul. 

When in doubt, you can always consult our ingredient list on our web page, as well as checking whether each product is safe for pregnancy or celiacs.